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Home>>Business>>M&M realigning production mix
Business

M&M realigning production mix

international media news
September 2, 2021 157 Views0

All car makers across the globe are currently dealing with the semiconductor crisis. The Indian car makers had managed the crisis better in comparison to their global peers.

But the lockdown in Malaysia has led to the crisis in the Indian markets as well. After Maruti Suzuki counselling announcing that they will be operating at a production capacity of 40% of the normal, the SUV maker M&M is also realigning production.

Sources have told ET Now that movie maker will be focusing more on the top-selling models and will cut down production on the ones lesser in demand.

The ones who will bear the brunt of the lack of semiconductor chips will be the Bolero and Scorpio. There is roughly a 15% cut in the production of both the cars as told by our sources.

The cars which will be e joining preference will be the XUV 500 and XUV 700. The XUV 300 will be produced at around 6000 units this month which will be almost 10% higher than the last month.

The newly launched XUV 700 will see the production double 1000 units in the month of August to 2300 in the month of September.

The offroader Thar which currently waiting period of almost 8 to 10 months will be produced at a level of 4000 units in September which is almost 5% lesser than the month of August.

Experts believe that this is the need of the hour and the trend is likely to continue during the whole festive season as well.

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