After its merger with INOX Leisure, PVR Ltd has opened 11 screen multiplex at Lulu Mall in Lucknow, Uttar Pradesh.
With its presence in Lulu Mall, the largest shopping mall Lucknow, PVR will now have 158 screens in 32 properties in Uttar Pradesh. While the merged entity will have now 438 screens in 100 properties in north India.
The merged entity will now operate the largest multiplex network with 1,653 screens at 355 properties in 113 cities (India and Sri Lanka).
Lulu Mall’s 11-Screen Superplex is designed in a contemporary style reverberating luxury, glamour and exuberance, the company said.
The city’s most advanced cinema includes the multi-sensory 4DX format, premium large screen format P, two Auditoriums of PVR’s luxury format, LUXE along with 7 Auditoriums with last row recliners.
The Superplex with a 1,841 seating capacity is equipped with the best-in-class theatrical technology to offer an immersive and enhanced cinematic experience.
This includes the SP4K Laser projectors that deliver ultra-high resolution, sharp, and bright images, advanced Dolby Atmos surround sound, and REAL D 3D digital stereoscopic projection.